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# Reformation's First Rugs Launched November 9, 2026: Price per Square Foot, the Final-Sale Catch, and the Order-By Date for Christmas
- URL: https://www.beautifullychaoticlife.com/reformation-les-editions-de-tapis-rugs-price-per-square-foot-2026/
- Published: 2026-11-09T16:14:19.000Z
- Updated: 2026-11-14T06:57:44.000Z
- Description: Reformation and Les Éditions de Tapis launched hand-knotted rugs on November 9, 2026, at $1,000 to $2,495. We worked out the price per square foot, what final sale and a 4 to 6 week lead time mean for you, and which rug is the best value.
- Author: BCL Staff
- Tags: Home

**The short version:** the best value is the $1,395 Le Classique, at about $25.83 per square foot. The cheapest rug overall is the $1,000 Oiseau & Tree, but it's small, which makes it the most expensive per square foot. Every rug is made to order and final sale. If you wanted yours down before December 25, the outer end of Reformation's lead time made November 13, 2026 the safe order-by date; an order placed now could land after Christmas if it takes the full six weeks.

![Grand Chintz Rug in Dark Wine, 7' x 10', $2,495](https://storage.ghost.io/c/9c/57/9c570c4e-e9f6-40c3-926f-7b0e8ded09b6/content/images/2026/11/ref-grand-chintz-dark-wine.jpg)

Grand Chintz Rug in Dark Wine, 7' x 10', $2,495\. Image: Reformation.

![Le Chat Rug in Soft Purple, 6' x 9', $1,500](https://storage.ghost.io/c/9c/57/9c570c4e-e9f6-40c3-926f-7b0e8ded09b6/content/images/2026/11/ref-le-chat-campaign.jpg)

Le Chat Rug in Soft Purple, 6' x 9', $1,500\. Image: Reformation.

Reformation's first rug collection launched on **November 9, 2026**, according to [Vogue](https://www.vogue.com/article/reformation-first-rug-collection-les-editions-de-tapis?ref=beautifullychaoticlife.com). It's a collaboration with the French luxury rug brand [Les Éditions de Tapis](https://leseditionsdetapis.com/?ref=beautifullychaoticlife.com). Its founder, Thomas Coccimiglio, designed the rugs with Reformation chief creative officer Lauren Caris Cohan, and the two have worked together on the rugs in Reformation's stores for the past five years. Reformation's [collection page](https://www.thereformation.com/ref-x-les-editions-de-tapis.html?ref=beautifullychaoticlife.com) describes nine limited-edition designs, hand-knotted in India and Nepal. When we checked on November 9, it listed eight rug styles in ten colorways.

## Every rug, by price per square foot

Prices, sizes and materials are from Reformation's product pages, checked November 9, 2026.

| Rug                                 | Size     | Material             | Price  | Per sq ft |
| ----------------------------------- | -------- | -------------------- | ------ | --------- |
| Le Classique, Ivory                 | 6' x 9'  | New Zealand wool     | $1,395 | $25.83    |
| Chintz, Baby Blue or Cream/Pink     | 6' x 9'  | New Zealand wool     | $1,500 | $27.78    |
| Le Chat, Soft Purple                | 6' x 9'  | New Zealand wool     | $1,500 | $27.78    |
| Swans Fans, French Blue             | 5' x 7'  | New Zealand wool     | $1,200 | $34.29    |
| Grand Chintz, Tan Pink or Dark Wine | 7' x 10' | New Zealand wool     | $2,495 | $35.64    |
| Grand Oiseau & Tree, Tan Pink       | 7' x 10' | Silk, wool and linen | $2,495 | $35.64    |
| Swan Fan Circle, Ivory              | 8' round | New Zealand wool     | $1,850 | $36.80    |
| Oiseau & Tree, Tan Pink             | 4' x 6'  | Silk, wool and linen | $1,000 | $41.67    |

The three 6 x 9 rugs give you the most rug for the money. Moving up to a 7 x 10 costs $995 to $1,100 more for 16 extra square feet, so you pay a premium for the bigger size. The 8-foot round covers about 50 square feet, a little less than a 6 x 9\. The $1,000 Oiseau & Tree is the cheapest way in, but it's also the most expensive per square foot, partly because it's the silk, wool and linen blend.

## The fine print to read before you order

- **Final sale.** Each product page says that made-to-order rugs "cannot be cancelled, returned or exchanged once your order is placed." You can't send back a rug that turns out to be the wrong pink.
- **4 to 6 weeks.** Reformation says the lead time is "typically 4-6 weeks from date of purchase." An order on November 9 lands somewhere between December 7 and December 21\. An order on November 13 hit December 25 even at the six-week end; from November 14 on, the six-week end falls after Christmas. The product pages don't promise a holiday delivery date.
- **Swatches are in store only.** Reformation says swatches are at its Beverly Hills, SoHo, Covent Garden and Le Marais stores. Everyone else is buying from photos.
- **No rug pad.** Every listing says "rug pad not included," so budget for one.
- **Spot clean only.** That's the care instruction on every rug. Think twice about the pale ones in an entryway that sees muddy paws.
- **Shipping:** the site banner says "Free shipping on everything."

## How to check the size at home first

Cohan told Vogue, "I always start with the rug, then build a room around it." Her biggest piece of advice is not to skimp on size. Because you can't return these, test the size before you buy:

1. Mark the outline on your floor with painter's tape: 6 x 9, 7 x 10, or an 8-foot circle (a 4-foot string tied to a pencil at the center works).
2. Leave it down for a day and see where the sofa legs, chairs and doors actually land.
3. If the tape outline looks like a bath mat under your furniture, go up a size. If it runs under doors that need to swing, size down.

## Which one we'd order

- **Best value:** [Le Classique](https://www.thereformation.com/products/le-classique-rug---6-x-9/1321530IVO.html?ref=beautifullychaoticlife.com). It's the lowest price per square foot, and its scalloped border is the quietest design, the easiest to live with for years.
- **The statement rug:** [Grand Chintz in Dark Wine](https://www.thereformation.com/products/grand-chintz-rug---7-x-10/1321525AKW.html?ref=beautifullychaoticlife.com). Vogue reports that Cohan's favorite is the Dark Wine Grand Chintz, and the 7 x 10 is the size that grounds a full living room.
- **Small space or a bedroom side:** [Swans Fans](https://www.thereformation.com/products/swans-fans-rug---5-x-7/1321528ENC.html?ref=beautifullychaoticlife.com). This was Coccimiglio's pick in the Vogue interview, and at 5 x 7 it's the most manageable size for a reading corner.
- **Skip it if** you want returns, need it machine-washable, or can't see a swatch and are anxious about color. At these prices, final sale is a lot of risk to take on a photo.

## Shop the post

- [Le Classique Rug, 6' x 9', Ivory](https://www.thereformation.com/products/le-classique-rug---6-x-9/1321530IVO.html?ref=beautifullychaoticlife.com): $1,395\. The best price per square foot in the collection.
- [Chintz Rug, 6' x 9'](https://www.thereformation.com/products/chintz-rug---6-x-9/1321524GPK.html?ref=beautifullychaoticlife.com): $1,500\. Swans and palm trees, in Cream/Pink or Baby Blue.
- [Swans Fans Rug, 5' x 7', French Blue](https://www.thereformation.com/products/swans-fans-rug---5-x-7/1321528ENC.html?ref=beautifullychaoticlife.com): $1,200\. The cheapest New Zealand wool rug in the collection.
- [Oiseau & Tree Rug, 4' x 6', Tan Pink](https://www.thereformation.com/products/oiseau-tree-rug---4-x-6/1321527TNK.html?ref=beautifullychaoticlife.com): $1,000\. The lowest price, and the silk, wool and linen blend.
- [Grand Chintz Rug, 7' x 10', Dark Wine](https://www.thereformation.com/products/grand-chintz-rug---7-x-10/1321525AKW.html?ref=beautifullychaoticlife.com): $2,495\. The full-room statement rug.

Prices, sizes, materials, lead times and stock status were checked on Reformation's US product pages on November 9, 2026\. All rugs listed as in stock and final sale. We don't earn a commission on these links.

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